Lesson 3 - Smart Marketing & Ad Spend
ABOUT THIS LESSON
Scared that trying Facebook Ads means you’ll lose or waste money? It doesn’t have to be that way! In this lesson Fraser Neilson walks you through tips for testing and finding the best audiences, working out your Facebook ads budget and optimising your ads so that they are more cost effective.
Calculate your ad budget
Optimise your ads to bring down your costs or to scale