Messaging Month Masterclass: Lesson 5

In this video, I dive into how to create your struggling avatar- starting with what your struggling avatar is and how to craft your avatar. Watch the video and then complete the exercise.

Exercise:

  • What are your 10 core values in business?
  • List out all the emotions and struggles your struggling avatar faces
  • What identity can you give your struggling avatar?

Find a list of core values HERE