Week 2: Attract Your Audience - Babyem Business Academy
  • About WordPress
    • WordPress.org
    • Documentation
    • Support
    • Feedback
  • Log In
Skip to content
  • Home
  • Blog
  • Contact
Babyem Business Academy
  • Free Guides
  • Log In
Babyem Business Academy
Launch Like A Pro Week 2: Attract Your Audience

Choose Your Channel

Impact Don’t Impress

Bonus Lesson: Build Your Community

Useful Links:

  • Typeform
  • Create a survey using typeform
  • The Ultimate List of Blog Post Ideas
Course Home
Week 1: Welcome
Week 2: Attract Your Audience
Week 3: Build Your List
Week 4: The Launch Experience
Week 5: Core Launch Content
Week 6: Writing Your Launch Emails
Week 7: Assets Creation
Return to Launch Like A Pro
Previous Lesson
Back to Course
Next Lesson

Our Instagram

"Don’t spread yourself too thin… focus trumps freneticism any day." #emmadewey #scaleandthrive #scaleonline #childsleepentrepreneur #sleepempire #childcareboss #babycareentrepreneur #childcarepreneurlifestyle #doulaboss #doulabusiness #doulabusinessplan #doulamarketing #doulabusinesscoach #doulabusinesscoaching #childcarebusinessowner #babycarebusinessowner #childcarebusiness #childcareprofessional #babycarebusiness #childcarestartup
babyembusinessacademy
babyembusinessacademy
•
Follow
"Don’t spread yourself too thin… focus trumps freneticism any day." #emmadewey #scaleandthrive #scaleonline #childsleepentrepreneur #sleepempire #childcareboss #babycareentrepreneur #childcarepreneurlifestyle #doulaboss #doulabusiness #doulabusinessplan #doulamarketing #doulabusinesscoach #doulabusinesscoaching #childcarebusinessowner #babycarebusinessowner #childcarebusiness #childcareprofessional #babycarebusiness #childcarestartup
1 day ago
View on Instagram |
1/6
There is a great deal of fear involved in starting your business, growing it, and taking it to the next level. Every entrepreneur has to deal with it. But to be successful, in any stage of your business, you need to face your fear. What exactly is it that you’re afraid of? Common ones are: - I’m not ready yet. - Fear of failure. - You don’t know how to do everything you need to do. - Fear of not being good enough. The truth is, you’re never going to be totally ready. But you’ll figure it out as you go. Chances are you’ll fail. But you’ll learn from those mistakes and failures and become even better. You likely don’t know how to do everything you need to do. For that, there’s outsourcing or an opportunity to learn even more to serve your clients. Feel like you’re not good enough? You are, plain and simple. For these and other fears that pop up, realize they are just an excuse. Move forward anyway. #emmadewey #scaleandthrive #scaleonline #childsleepentrepreneur #sleepempire #childcareboss #babycareentrepreneur #childcarepreneurlifestyle #doulaboss #doulabusiness #doulabusinessplan #doulamarketing #doulabusinesscoach #doulabusinesscoaching #childcarebusinessowner #babycarebusinessowner #childcarebusiness #childcareprofessional #babycarebusiness #childcarestartup
babyembusinessacademy
babyembusinessacademy
•
Follow
There is a great deal of fear involved in starting your business, growing it, and taking it to the next level. Every entrepreneur has to deal with it. But to be successful, in any stage of your business, you need to face your fear. What exactly is it that you’re afraid of? Common ones are: - I’m not ready yet. - Fear of failure. - You don’t know how to do everything you need to do. - Fear of not being good enough. The truth is, you’re never going to be totally ready. But you’ll figure it out as you go. Chances are you’ll fail. But you’ll learn from those mistakes and failures and become even better. You likely don’t know how to do everything you need to do. For that, there’s outsourcing or an opportunity to learn even more to serve your clients. Feel like you’re not good enough? You are, plain and simple. For these and other fears that pop up, realize they are just an excuse. Move forward anyway. #emmadewey #scaleandthrive #scaleonline #childsleepentrepreneur #sleepempire #childcareboss #babycareentrepreneur #childcarepreneurlifestyle #doulaboss #doulabusiness #doulabusinessplan #doulamarketing #doulabusinesscoach #doulabusinesscoaching #childcarebusinessowner #babycarebusinessowner #childcarebusiness #childcareprofessional #babycarebusiness #childcarestartup
2 days ago
View on Instagram |
2/6
THRIVING is a choice. It's an attitude, and your ability to thrive in the world is deeply connected to the actions you take on a daily basis and the belief structures you embrace. If you are a sleep consultant (or a professional that supports families with sleep), and you are feeling overwhelmed working with clients on a one to one basis and you are looking to create a business model that can grow without relying on you, and you would like help then the Our Scale and Thrive program is for you. #emmadewey #scaleandthrive #scaleonline #childsleepentrepreneur #sleepempire #childcareboss #babycareentrepreneur #childcarepreneurlifestyle #doulaboss #doulabusiness #doulabusinessplan #doulamarketing #doulabusinesscoach #doulabusinesscoaching #childcarebusinessowner #babycarebusinessowner #childcarebusiness #childcareprofessional #babycarebusiness #childcarestartup
babyembusinessacademy
babyembusinessacademy
•
Follow
THRIVING is a choice. It's an attitude, and your ability to thrive in the world is deeply connected to the actions you take on a daily basis and the belief structures you embrace. If you are a sleep consultant (or a professional that supports families with sleep), and you are feeling overwhelmed working with clients on a one to one basis and you are looking to create a business model that can grow without relying on you, and you would like help then the Our Scale and Thrive program is for you. #emmadewey #scaleandthrive #scaleonline #childsleepentrepreneur #sleepempire #childcareboss #babycareentrepreneur #childcarepreneurlifestyle #doulaboss #doulabusiness #doulabusinessplan #doulamarketing #doulabusinesscoach #doulabusinesscoaching #childcarebusinessowner #babycarebusinessowner #childcarebusiness #childcareprofessional #babycarebusiness #childcarestartup
4 days ago
View on Instagram |
3/6
In order to establish yourself as an authority in the industry and to show your ideal customers what your business is all about, getting visible and creating a solid plan for your visibility strategy is absolutely essential. Visibility isn’t at all about putting your most “polished and filtered” image out there, it’s about being real and letting people get to know the real you behind the business. Your brand’s voice is central to its interaction with the world. It differentiates your brand from the competition by conveying its values, culture, and idiosyncrasies. It connects your brand to customers by making it humanised and identifiable. Every time your brand speaks - be it through website copy, advertising scripts, or marketing collateral - its voice should be consistent and recognisable. Your customers should be able to identify your brand as easily as recognising a friend on the phone after just a few words. Authentic brands have voices that resonate. They make us chuckle or nod unconsciously in agreement. They tell disparate but revealing anecdotes that come together to comprise a compelling brand story. Even the best stories fall short when not in the hands of an affable and relatable storyteller. That’s why the voice of your brand’s story is so important. #emmadewey #scaleandthrive #scaleonline #childsleepentrepreneur #sleepempire #childcareboss #babycareentrepreneur #childcarepreneurlifestyle #doulaboss #doulabusiness #doulabusinessplan #doulamarketing #doulabusinesscoach #doulabusinesscoaching #childcarebusinessowner #babycarebusinessowner #childcarebusiness #childcareprofessional #babycarebusiness #childcarestartup
babyembusinessacademy
babyembusinessacademy
•
Follow
In order to establish yourself as an authority in the industry and to show your ideal customers what your business is all about, getting visible and creating a solid plan for your visibility strategy is absolutely essential. Visibility isn’t at all about putting your most “polished and filtered” image out there, it’s about being real and letting people get to know the real you behind the business. Your brand’s voice is central to its interaction with the world. It differentiates your brand from the competition by conveying its values, culture, and idiosyncrasies. It connects your brand to customers by making it humanised and identifiable. Every time your brand speaks - be it through website copy, advertising scripts, or marketing collateral - its voice should be consistent and recognisable. Your customers should be able to identify your brand as easily as recognising a friend on the phone after just a few words. Authentic brands have voices that resonate. They make us chuckle or nod unconsciously in agreement. They tell disparate but revealing anecdotes that come together to comprise a compelling brand story. Even the best stories fall short when not in the hands of an affable and relatable storyteller. That’s why the voice of your brand’s story is so important. #emmadewey #scaleandthrive #scaleonline #childsleepentrepreneur #sleepempire #childcareboss #babycareentrepreneur #childcarepreneurlifestyle #doulaboss #doulabusiness #doulabusinessplan #doulamarketing #doulabusinesscoach #doulabusinesscoaching #childcarebusinessowner #babycarebusinessowner #childcarebusiness #childcareprofessional #babycarebusiness #childcarestartup
5 days ago
View on Instagram |
4/6
So you’ve made the decision to grow your business – congratulations! Now get ready for the next challenge: how to scale your business for growth. Even if you manage to sell like crazy, you’ll soon have another problem: you have to be able to deliver to all those new customers. Scalability is about capacity and capability. Does your business have the capacity to grow? Will your business systems, infrastructure and team be able to accommodate growth? #emmadewey #scaleandthrive #scaleonline #childsleepentrepreneur #sleepempire #childcareboss #babycareentrepreneur #childcarepreneurlifestyle #doulaboss #doulabusiness #doulabusinessplan #doulamarketing #doulabusinesscoach #doulabusinesscoaching #childcarebusinessowner #babycarebusinessowner #childcarebusiness #childcareprofessional #babycarebusiness #childcarestartup
babyembusinessacademy
babyembusinessacademy
•
Follow
So you’ve made the decision to grow your business – congratulations! Now get ready for the next challenge: how to scale your business for growth. Even if you manage to sell like crazy, you’ll soon have another problem: you have to be able to deliver to all those new customers. Scalability is about capacity and capability. Does your business have the capacity to grow? Will your business systems, infrastructure and team be able to accommodate growth? #emmadewey #scaleandthrive #scaleonline #childsleepentrepreneur #sleepempire #childcareboss #babycareentrepreneur #childcarepreneurlifestyle #doulaboss #doulabusiness #doulabusinessplan #doulamarketing #doulabusinesscoach #doulabusinesscoaching #childcarebusinessowner #babycarebusinessowner #childcarebusiness #childcareprofessional #babycarebusiness #childcarestartup
5 days ago
View on Instagram |
5/6
Of all digital platforms, Facebook is perhaps the only one that successfully caters to users at any stage of their engagement journey. Facebook’s ad formats, targeting options, and measurement capabilities align well with any marketing strategy. It is useful whether a user is in the proverbial upper funnel stages, casually browsing and just starting their research, or in a mindset to transact. For the awareness stage, Facebook’s sponsored stories, video ads, carousel ads are great ways to pique someone’s interest without being too direct. #emmadewey #scaleandthrive #scaleonline #childsleepentrepreneur #sleepempire #childcareboss #babycareentrepreneur #childcarepreneurlifestyle #doulaboss #doulabusiness #doulabusinessplan #doulamarketing #doulabusinesscoach #doulabusinesscoaching #childcarebusinessowner #babycarebusinessowner #childcarebusiness #childcareprofessional #babycarebusiness #childcarestartup
babyembusinessacademy
babyembusinessacademy
•
Follow
Of all digital platforms, Facebook is perhaps the only one that successfully caters to users at any stage of their engagement journey. Facebook’s ad formats, targeting options, and measurement capabilities align well with any marketing strategy. It is useful whether a user is in the proverbial upper funnel stages, casually browsing and just starting their research, or in a mindset to transact. For the awareness stage, Facebook’s sponsored stories, video ads, carousel ads are great ways to pique someone’s interest without being too direct. #emmadewey #scaleandthrive #scaleonline #childsleepentrepreneur #sleepempire #childcareboss #babycareentrepreneur #childcarepreneurlifestyle #doulaboss #doulabusiness #doulabusinessplan #doulamarketing #doulabusinesscoach #doulabusinesscoaching #childcarebusinessowner #babycarebusinessowner #childcarebusiness #childcareprofessional #babycarebusiness #childcarestartup
6 days ago
View on Instagram |
6/6

© 2022 Babyem Business Academy

  • Terms of Service
  • Privacy Policy
Clear Clear All
  • Home
  • Blog
  • Free Guides
  • Contact
  • Log In