Train With Emma

EMPOWERING CHILDCARE & BABYCARE PROFESSIONALS
TO BUILD A BUSINESS
AND CREATE A LIFE THEY LOVE.

How I went from a demanding corporate marketing role to supporting childcare professionals to build a business they love!

I started out in corporate marketing, working on brands such as Harry Potter.
 
Although I loved my adventure in the marketing world, what I realised I wanted to do was support families, particularly vulnerable families. So I re-trained and worked in International Development before working in Children’s Services. And although my heart was in that work, I was so frustrated by the processes and systems that took the focus away from the work.
 
I finally took the plunge and decided to be my own boss.
LQPHOTOS-6
LQPHOTOS-6

How I went from a demanding corporate marketing role to supporting childcare professionals to build a business they love!

I started out in corporate marketing, working on brands such as Harry Potter.
 
Although I loved my adventure in the marketing world, what I realised I wanted to do was support families, particularly vulnerable families. So I re-trained and worked in International Development before working in Children’s Services. And although my heart was in that work, I was so frustrated by the processes and systems that took the focus away from the work.
 
I finally took the plunge and decided to be my own boss.
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I set out to combine all the things I loved, geeking out on all things business, supporting families and training. 
 
I founded Babyem out of a tiny 2 bed flat in London, and for the first year of the business worked every hour when my little one slept.
 
However, the first few years were rough.

I didn’t have a smooth ride into entrepreneurship.

The shift into “being my own boss” was anything but “easy.” That vision of working 4 hours a day – jumping between trendy East London coffee shops, as a new energised ‘mompreneur’ was not my reality. 
 
Every small “win” was marred by an even bigger hit of self-doubt, sunk costs and a shooting pain inside my entrepreneurial gut that taunted me with a crippling sense of “not enoughness’
 
Long hours spent in front of my computer without the cash flow to justify it.
 
Painful “heart-to-hearts” with family and friends, desperately trying to convince me that perhaps the ‘9-5’ gig was actually a better option. 
 
And as my business grew, the more hours I worked, the more weekends were spent at training venues, and the more I missed my daughter growing up. 
 
And the reality was I was burning myself out, we were running course internationally, speaking at events, working 1-1 with agencies internationally to build their courses and market them, all whilst convincing myself that what I felt was all part of the ‘entrepreneurial journey’.
 
I was now working for the most unforgiving, and relentless boss – myself. 

The turning point was nearly selling my company.

2

I was on the edge of quitting...

Weeks after having my second child, I was approached about selling my company… 
 
I just couldn’t work out how to scale, without that needing even more of me.
 
So I took a final stand.
 
I decided to give myself a year to restructure my business online.
 
I had no clue what I was doing… 
 
But then…
I learnt to scale.
I learnt to optimise.
I learnt to launch.

I worked with amazing business and marketing professionals –
and soaked up everything I possibly could. 

I knew I wanted to take what I had learnt, that had given me more time and more income, and help entrepreneurs within the childcare sector to grow their businesses and avoid all the mistakes I made, whilst achieving their dreams and goals. 
 
And I knew that the best way to do that was to have the support and guidance from incredible business experts from marketing strategists to mindset coaches, and the community that holds you up during the highs and lows… 

Which is how I created the Babyem Business Academy.

Feedback from our members

, Train With Emma

Vanessa Campion

Parenting Practitioner

I’m in a far better place because of this membership.

, Train With Emma

Maisie Ruttan

Holistic Sleep Coach

I love the goal setting work, challenges and Q&A’s!

, Train With Emma

Gaye McKeogh

Newborn Care Educator

This membership has given me the structure and tools to reach my goals!

, Train With Emma

Karina Luz Moore

Holistic Sleep Coach

I no longer feel overwhelmed. I feel I have a solid base in my business to build from!

, Train With Emma

Liz Thurston

Parenting Practitioner

This program has offered me all the insights I needed to run my business better.

What to expect from me

As far as what you can expect from me, I post a new video every Thursday, which I know you will love, because we are super focused on creating massive value for you and your business.

My mission is to help you create PERSONAL FREEDOM for yourself, by building a sustainable and scalable business that you love. 

All of my content is geared towards this goal. I know the struggle of building a successful business online intimately. I have scaled my business from the ground up and have helped thought leaders in the parenting and sleep coaching niche, build signature courses that generate multiple six figures each year.

So, if you want to get started RIGHT NOW, I’ve created a guide for you called Discover the 5-Step System To Scale Your Postnatal Parent Consultancy Business, And Amplify Your Income AND Impact. It’s going to meet you where you are, and show you the next steps when it comes to scaling your business online.

Are you ready?

You can reach out to me at emma@babyem.co.uk

Or to get started on your own, head over here to get your FREEBIES

And be sure to subscribe to my YouTube channel for new episodes every Thursday!